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Air Date: December 2018 (4 airings total)

Distribution platforms: Newsy’s OTT/CTV platforms, web, local event screening and supplemental local media coverage & amplification

Program length: 04:15

Total program views: 228,000+

The Alliance – Sustainability for the 21st Century, is a story about Green Umbrella, Cincinnati’s regional sustainability alliance. This 4 ½ minute piece profiles the collaborative approach they’ve taken over the last 20 years to tackle a breadth of environmental issues, while making their  hometown of Cincinnati a more healthy, sustainable community.

Our objective was to highlight Green Umbrella’s “collective impact model” which in their own words:

“…facilitates collaboration with over 200 area nonprofits, businesses, educational institutions and governmental entities focused on the environmental aspects of sustainability. With our members, we aim to meet the environmental, social, and economic needs of today, while preserving the ability of future generations to do the same.”